Q2 2019 July 2019
In This Issue
President Message - Q2-2019
ACHE Regent Message Q2-2019
Premier Corporate Partners Q2-2019
Communication Committee-Q2-2019
Membership Committee- Q-2019
Programs Committee-Q2-2019
National News Q2 2019
ACHE Leader-to-Leader Rewards Program
Earn ACHE Qualified Education Credit/Webinar Registration
Run for ACHE Regent
Hospitals Must Focus on Scale to Combat New Competitors
Three Steps for Engaging Healthcare Providers in Organizational Change
Ensure delivery of Chapter E-newsletter (Disclaimer)
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2019 ACHECF Officers

The Central Florida Chapter officers of ACHE are here to help you. Please use the information below to send an email or speak to a chapter officer.


Chapter President
Victor J. Rosenbaum, MHA, FACHE
Director of Business Development
Ambulatory Services
Orlando Health


Chapter President-Elect
Daniel Honerbrink, FACHE
Corporate Director
Orlando Health Imaging Center

Chapter Treasurer
Daniel Honerbrink, FACHE
Corporate Director
Orlando Health Imaging Center

Chapter Secretary
Scott Sturgess, MBA, MT (ASCP)
Manager, Application services
Lab & Ancillary Services
Orlando Health


Immediate Past President
Donny Abraham, RN, FACHE
Vice President, Emergency Services
HCA, Orlando Market

Regent - Eastern Florida
Ashley Vertuno, FACHE
Chief Operating Officer
Westside Regional Medical Center


Membership Chairperson
Dawn Gates, RN
Director of the Outpatient Heart, Lung,
and Vascular Institute

Membership Chairperson-Elect

Jorge Amaro
Chief Executive Officer 

Programs Chairperson
Neil Mangus

Programs Chairperson-Elect

Gordon B. Wesley, DBA, RT(R), FACHE
Executive Director | Cardiovascular Institute


Communications Chairperson-Elect

Chad Ballard
Central Florida Kidney Centers, Inc

Partnership Chairperson
Nathaniel Torres
Johnson & Johnson

Partnership Chairperson-Elect
Laura Burke

Lake County Local Programs Chairperson
Clayton Davis
System Director, Therapy Services
Central Florida Health

Lake County Local Programs-Elect
John Bowers

East Florida LPC Chairperson
Nancy Marx
NancyMarx & Associates

East Florida LPC Chairperson-Elect

Shannon Rogers-Cruz
Market Manager, Palm Beach Market
HCA Physician Services-East Florida Division

Volusia County Local Programs Chair
Antoun N. Matar
Finance Manager
Halifax Health-Medical Group

Volusia County Local Programs -Co Chair
Enzo Pistritto
Flagler Health

Diversity and Inclusion Chairperson
Gloria I San Miguel, MSHS
GuiedeWell Sanitas I, LLC

Senior Executive Advisor
Aurora Realin
Manager, Diversity, and Inclusion
Florida Hospital

Higher Education Chair
P. Shannon Elswick, FACHE
Lecturer and Executive in Residence
Health Management and Informatics
UCF College of Health and Public Affairs

Student Representatives
Katie Budrawich
Master of Health Administration Candidate
University of Central Florida

Zubin Sethi


Chapter Coordinator
Beth Rodriguez


President Message - Q2-2019


Greetings to all our Central Florida healthcare leaders!

How is your environment – heating up? We are definitely in the thick of summer (although it officially started June 21), with all its predictable/unpredictable dynamics. Never the less – that is the way we roll in Florida: mild days, scorching days, high humidity and, of course, plenty of “liquid sunshine” loaded with lighting and rolling thunder. Variety is the norm in Florida, right?!

We strive to bring our own “variety” to the Chapter, by delivering great, educational programs and engaging our members. We have accomplished this success by having an engaged leadership Board, outstanding sponsors/partners, and venue hosts that support our 25+ activities throughout the year. In the 2nd quarter, we delivered three educational forums (with an average of 68 people in attendance) and one networking event (at Pisces Rising in Mt. Dora). Check our website for events coming up in the 3rd quarter at www.achecf.org.

ACHE of Central Florida – Leadership Opportunities on the Board

If you are a member, in good standing with ACHE for at least a year, and looking for an opportunity to lead/serve – we have several Board positions open in the Chapter. One position is a “Chair” position – meaning you would lead a committee, and the other four positions are “Chair-Elect” positions, meaning you would work with the Chair of a committee to lead other members in accomplishing Chapter goals. At the end of 2019, “Chair-Elect” positions will move to “Chair” positions for 2020.

Open positions include: Diversity Chair, Treasurer-Elect, Communications Chair-Elect, Partnership/Sponsorship Chair-Elect, and Diversity Chair-Elect. If you are interested, please contact me at vjrosenbaum@outlook.com.

Membership Reinstatement Campaign

Every year, ACHE sees a dip in membership as a number of folks forget to renew their annual memberships. For most, it is an oversight in our busy/hectic schedules. However, some are asking, “why should I renew, what is the value of belonging to ACHE?”

I believe there are four main reasons for staying with ACHE. First, connection with other healthcare leaders, not just in your organization, to bounce ideas off, hear about best practices, or to understand that others are facing the same tough challenges as you. Second, ACHE gives you the ability to succeed in your chosen profession. ACHE has resources to help you navigate your healthcare journey – from a national Job Bank, to resume posting/review assistance, assessment and career management tools, as well as coaching and mentoring services. Third, ACHE provides continuous learning opportunities through ACHE publications, the annual Congress, special programs, webinars, and of course, over 25 local chapter educational forums. Fourth, gives you the ability to advance, by achieving board certification in healthcare administration/leadership.

The FACHE credential is a recognized symbol of professionalism, ethical decision-making, competence, leadership, and commitment to lifelong learning.

ACHE and the Chapter have already reached out to you by email several times. If you have not renewed, I truly hope you do. I would be happy to connect with you and discuss. Contact me at vjrosenbaum@outlook.com.

Board of Governors (BOG) Exam Prep Course

For those members ready for FACHE certification and eligible to take the BOG exam (81 people in our chapter are eligible), we have collaborated with the North Florida Chapter to sponsor a BOG Exam Prep course. The date is from July 26-27th and will be located at the Jacksonville Veterans Administration. The course offers 12 F2F education credit hours and the most current ACHE materials. The ACHE cost of the course is $595. Since the chapter values your advancement, we are offering the course to the first eight registrants for $395. Please take advantage of this opportunity and sign up at http://centralfl.ache.org/ - 2019 Events.

I hope everyone has a great summer – working hard, but finding time to “chill” with family and friends.


Victor J. Rosenbaum, MHA, FACHE

Chapter President

ACHE of Central Florida


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ACHE of Central Florida Chapter appreciates your support of our mission to provide educational, scholarship, and networking opportunities to the healthcare leaders of Central Florida.  

For info on 2019 Premier Corporate Partnerships please contact us at achecfpartner@gmail.com