APTA | Passenger Transport
August 16, 2010

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NEWS HEADLINES

Cubic Helps Queensland Celebrate One Millionth ‘Go Card’

Cubic Transportation Systems-Australia, a subsidiary of Cubic Corporation, recently helped the state of Queensland, Australia, reach the one million mark in distribution of its “go card”—just two years after the introduction of the smart card system to a transit network covering more than 10,000 square kilometers.

At a ceremony in the state capital, Brisbane, Queensland Premier Anna Bligh presented the one millionth card to Wellington Point resident Jill De Gros.

The go card system serves TransLink buses, ferries, and rail in South East Queensland, from Brisbane to Coolangatta on the south coast of Queensland, up to Gympie and west to Helidon.
Queensland Transport Minister Rachel Nolan, who also attended the event with the premier, noted that TransLink passengers have taken more than 100 million individual go card trips. The card accounts for 60 percent of all trips on the system, she said, with 23.6 million between January and March of this year, more than double the number for the same period in 2009.

To encourage even more Queensland commuters to switch to smart cards, TransLink and the state government are giving away 400,000 go cards, each loaded with $10 (Aus.) credit.

“We want people to make the switch from paper tickets,” Bligh said, “and this giveaway is aimed at making it easier for everyone to get on board. Go card users board vehicles faster, and they travel and transfer between modes more easily.”

“The Brisbane go card system is a great example of a modern integrated ticketing system. TransLink is already starting to see the benefits of shorter boarding times and better data on transport usage patterns,” added Matt Cole, Cubic’s Australasian managing director.

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