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| AROUND THE INDUSTRY |
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| In Cincinnati, ‘Recycle & Ride’ Free |
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Metro in Cincinnati has partnered with the city’s Office of Environmental Quality (OEQ) and the Hamilton County Recycling and Solid Waste District to reward residents with free Metro passes when they make the green choice of actively recycling. The “Recycle & Ride” program kicked off last month in five communities: Bond Hill, Clifton, Hyde Park, Oakley, and Price Hill.
The program is administered through RecycleBank, a national organization that awards points for rewards in exchange for a green action—in this case, recycling. Metro riders can redeem their points for passes for six free rides in Metro’s Zone 1.
“More than 70 percent of Cincinnati households recycle, taking action for a more sustainable city and planet,” said OEQ Director Larry Falkin. “Driving less is another great way to help the city and planet become more sustainable. This program is the city’s way of helping recyclers to become transit riders.”
“You can make a positive impact in your Cincinnati neighborhood by recycling and riding the Metro,” said Kim Lahman, Metro ridership development manager. “Both are green choices that you can make every day.”
More information about this effort is available here. |
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