IndyGo continues its ongoing support of the Children’s Museum Guild’s Haunted House in Indianapolis, celebrating its 50th anniversary this year. It’s the guild’s largest fundraiser of the year. This year’s “Time Warp” exhibit, looking back through the years, is open through Oct. 31.

The partnership is a result of IndyGo’s Community Collaborations Program, designed to support local initiatives and events. The exhibit has incorporated IndyGo bus signs and other artifacts in past years, but that is not true this year, said Bryan Luellen, the agency’s marketing manager; the house is accessible by several bus routes.

IndyGo’s Community Collaboration program leverages federally funded advertising opportunities to promote local organizations and events. In exchange for promotion, IndyGo receives public recognition from the partner through sponsorship agreements and event tickets—in this case, the museum allowed the agency to raffle 100 haunted house tickets to employees and community supporters.