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Grassroots Digital Campaign Honored
APTA’s “Voices for Public Transit” digital grassroots outreach campaign recently received national recognition at the PR News Digital Awards. The campaign, part of the association’s “Where Public Transportation Goes, Community Grows” national advocacy initiative, received honorable mentions in four categories: digital marketing campaign, online community, cause marketing, and public affairs campaign. APTA leaders pose in front of the special “selfie” photo backdrop on display during the Annual Meeting & EXPO. Accepting the awards are, from left, Rose Sheridan, vice president-marketing and communications, APTA; Jennifer Kalczuk, external relations manager, The Rapid, Grand Rapids, MI, and chair of the APTA Marketing and Communications Committee; Morgan Lyons, assistant vice president of communications and community engagement, Dallas Area Rapid Transit, and vice chair, APTA Marketing and Communications Committee; and Mantill Williams, director, advocacy communications, APTA.
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