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Monday, June 20, 2011 RSSSEND TO A FRIENDPRINT
Top 5 Stories
Fuel Prices No Longer Trigger Hybrid Desire, Study Says
Toyota Comeback is Far Ahead of Schedule
Ford Plans to Buff Up Lincoln Brand
GM's Cheapest Gets Pricier
The Same Road: Son Follows in Dad's Car Tracks
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Top 5 Stories
Fuel Prices No Longer Trigger Hybrid Desire, Study Says

The price of gasoline has skyrocketed this year, so consumers are clamoring to buy tiny, fuel-efficient vehicles, right? Well, not so much, according to a study of buyer behavior conducted by the consultant firm AutoPacific. “Small car and hybrid consideration is not tracking anywhere near the rate of the price of fuel as it did in 2008,” AutoPacific President George Peterson said ... Only 21 percent of car owners would seriously consider a hybrid or a compact car such as a Hyundai Elantra, Ford Focus or Volkswagen Jetta. That is down from 34 percent when gasoline prices peaked in 2008.
Source: Automotive News

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Toyota Comeback is Far Ahead of Schedule

Inventories expected to rebound in July

Toyota says supplies of most vehicles will begin rebounding in July, four months earlier than expected. Factory orders to dealers will be 30 percent better in June than in May, and July orders will be more than double the May level, [said Randy Pflughaupt, Toyota Motor Sales U.S.A. group vice president of sales administration]. "We've hit that low point, and now it's in the rearview mirror," he said.
Source: Automotive News

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Ford Plans to Buff Up Lincoln Brand

Ford Motor Co. is spending $1 billion in its effort to develop a new generation of vehicles for its struggling Lincoln brand, according to dealers who were briefed by the company. Ford is working on seven all-new or significantly upgraded vehicles that Lincoln will roll out over the next four years. The auto maker sees the effort as the "last chance" for Lincoln to re-establish itself as a leading competitor in the luxury-car segment, said Mark Fields, Ford's president of the Americas, during a presentation two weeks ago, according to three dealers who attended the invitation-only event. 
Source: The Wall Street Journal

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GM's Cheapest Gets Pricier

General Motors Co. is making a big bet on its smallest car, pricing the subcompact Chevrolet Sonic at a level comparable to well-established imports. Some dealers think the strategy can work. Cost and fuel economy are typically the top priorities for Aveo buyers, said Mark Maybee, sales manager at Spitzer Chevrolet in Lordstown, Ohio. But he believes even deal seekers are willing to pay more for a better car. "Customers are starting to realize that they can get a better car," he said.
Source: The Wall Street Journal

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The Same Road: Son Follows in Dad's Car Tracks

When people come to Twin City Buick to buy their first car, dealer Jerry Hodge can tell them exactly what it means to take home that first vehicle. He remembers that feeling every time he looks at the 1931 Chevrolet Sport Roadster in his basement garage, a car he has owned for 55 years - even before he had a driver's license. His son tells customers at his own Cadillac of Knoxville dealership, too.  Tom Hodge still has the 1975 red Chevrolet Corvette he got for his 16th birthday in 1982. For the Hodge men, cars are a way a life - a way to connect with people, history and each other.
Source: Knoxville News Sentinel (Knoxville, Tenn.)

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More articles

June 17, 2011 - Toyota Sees Full Production by Fall

June 16, 2011 - Honda Rolls Out New Incentive Policy

June 15, 2011 - Study: Fuel Rules to Hike Car Costs

June 14, 2011 - Honda Forecasts Profit to Drop 63% After Earthquake Disrupts Production

June 13, 2011 - Ally Partners with TIME on Prestigious Dealer of the Year Honor

 
Videos

 
Dealers 'Scramble'
for Used Cars

(AutoFocus)

 
Relief for Dealership Employees (NADA-TV)

 
Mercedes Enrolls in
NADA U
(NADA-TV)

Quotable
"Small car and hybrid consideration is not tracking anywhere near the rate of the price of fuel as it did in 2008."

     -- George Peterson, president of consultant firm AutoPacific, which found consumers' appetites for hybrid vehicles have subsided since the gasoline price spike of 2008, Automotive News, June 17

Marketplace
Free Webinar: “Boost Your Revenue in Today's Transparent Used Car Market,” June 21 at 12 p.m. EDT 

NADA U Webinar: "Service Advisor Training for Enhanced Customer Retention," June 29 at 1 p.m. EDT

HP's Built-in Connectivity at Your Fingertips

Lenovo's June Savings

Foundation News
Boston Dealer Creates 'Family Ambassadors of Distinction'

NADA Foundation Program Reaches 500th Ambassador

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