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Inside this issue
American Drivers Turn to Smaller, Better Engines
Opinion: Listen to What Market is Saying: EVs, Hybrids Are Flops
Toyota Assures Shareholders of Disaster Recovery
Honda Suffering Reputation Loss Taps American's Retooling
An Electric Future for Saab, but Who Provides the Power?
Is Ford Building a Siri-Killer?
Click here for more auto industry news at NADAFrontPage.com. .
Top Stories
American Drivers Turn to Smaller, Better Engines

More than half the new cars and trucks sold in the U.S. through May had four-cylinder motors. That's up from 36 percent in 2007, and it's the highest sales percentage since 1998, when the J.D. Power and Associates consulting firm started keeping track.
Source: The Associated Press

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Opinion: Listen to What Market is Saying: EVs, Hybrids Are Flops
By John McElroy

Electric cars are not selling anywhere near the volumes anticipated just a few years ago. With one exception, the same is true of hybrid-electric vehicles. Advocates tell us it’s just a matter of time before buyers warm up to new powertrains, but that’s not what the marketplace is telling us.
Source: WardsAuto

Editor's note: John McElroy is editorial director of Blue Sky Productions and producer of “Autoline” for WTVS-Channel 56, Detroit, and “Autoline Daily,” the online video newscast.

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Toyota Assures Shareholders of Disaster Recovery

Toyota Motor Corp. President Akio Toyoda assured shareholders Friday that Japan's top automaker had recovered from last year's disasters even as power shortages continue to dog the country.
Source: The Associated Press

Related Stories

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Honda Suffering Reputation Loss Taps American's Retooling

[Erik Berkman,] Honda’s first American president of R&D for the region, is helping shape everything from a modified Civic and new Accord due this year to an overhaul of the Acura line that includes the NSX supercar. The 30-veteran of Tokyo-based Honda plans to win back its reputation for innovative cars in the face of improving Korean, U.S. and German competition as well as critical reviews.
Source: Bloomberg

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An Electric Future for Saab, but Who Provides the Power?

Like a punch-drunk prize fighter rising from the mat, Saab Automobile appears to have some rounds left. As The Times reported, the company was acquired on Wednesday by National Electric Vehicle Sweden, representing Chinese, Japanese and Swedish stakeholders, and could produce cars again at its base in Trollhattan, Sweden, as early as late next year, according to the new owners.
Source: The New York Times

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Is Ford Building a Siri-Killer?

Toyota, Honda and General Motors are among several automakers that are embracing Apple‘s voice-activated technology. But Ford, which already has an exclusive joint venture with Microsoft, has apparently said “no” to Siri. Now many tech enthusiasts are wondering why.
Source: Forbes.com

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The NADA Story

The NADA story began in 1917 when 30 auto dealers traveled to the nation’s capital to convince Congress not to impose a luxury tax on the automobile. They successfully argued that the automobile is a necessity of American life, not a luxury. From that experience was born the National Automobile Dealers Association. Today, NADA represents nearly 16,000 new-car and -truck dealerships with 32,500 franchises, both domestic and international. For more information, visit www.nada.org.

 
Quotable
"You can take away my V-8, but don't take my acceleration. We're willing to embrace a technology that doesn't make us compromise performance."

   
-- IHS Automotive analyst Rebecca Lindland, referring to the growing consumer preference for smaller engines that use less fuel and offer more horsepower than was possible just a few years ago, The Associated Press, June 14




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