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Inside this issue
NADA Finds Scant Payback for Factory-Steered Dealership Renovations
Surviving Auto Dealers Riding High
NADA University Launches Special Ops Training Programs in Academy
Why Millennials Are a Double-Edged Sword for Dealers
Ford Cites 6 Dealers for Efforts in Community Service
Click here for more auto industry news at NADAFrontPage.com. .
Top Stories
NADA Finds Scant Payback for Factory-Steered Dealership Renovations

Factory-directed facility renovations still aren't worth what auto dealers are paying for them, even as the burden on dealers has eased in the past year, the latest study by the National Automobile Dealers Association says. The conclusions released here today at the NADA convention echo those from phase one of the study a year ago. With the latest evidence, the association says it will continue to resist manufacturer-directed programs. Meanwhile, franchised dealers and their automakers need to work harder to make sure facilities created or remodeled today are flexible enough to support the needs of the dealership of the future, said Glenn Mercer, the author of the study. The stakes are high: $9 billion to $14 billion is spent annually on U.S. dealership renovations, Mercer estimates. “It proved very well that the buildings that some manufacturers are making you build from the ground up, that there really isn't a return there,” outgoing NADA Chairman Bill Underriner, a Montana dealer, said in an interview. The association will continue to “keep the pressure on and try to get the manufacturers to slow down.”
Source: Automotive News

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Surviving Auto Dealers Riding High

Outlet upgrades, retail innovations hot topics at upbeat annual meeting

As auto sales have come roaring back from the recession, dealers across the country are seeing profits stabilize and in some cases improve, as many continue to upgrade their buildings and customer waiting areas and amenities. Many of the nation's 17,540 new-car dealers are gathering [in Orlando, Fla.] this weekend for the annual National Automobile Dealers Association Convention and Expo. Dealer renovation programs and future innovation will be hot topics among the more than 20,000 dealers, manufacturers and other auto industry officials expected to attend.
Source: The Detroit News

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NADA University Launches Special Ops Training Programs in Academy

NADA University has introduced an all-new Special Ops training program that allows dealership managers to hone skills for specific departments by attending individual weeks of the NADA-ATD Academy’s program. To learn more about dates and availability of Special Ops sessions, and to download the application, visit the Academy section at www.NADAuniversity.com or call (800) 557-6232.
Source: NADA University

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Why Millennials Are a Double-Edged Sword for Dealers

There's been a lot of ink spilled about why car dealers must go out of their way to court young people. So-called millennials -- people in their teens to early 30s -- are more fickle. They're not necessarily turned on by cars. And oh yeah, there are 80 million of them in the U.S., more than the baby boom generation. Here's one more reason: They're more likely to help -- or harm -- a dealership's reputation. Young people tend to seek out ratings and customer reviews online more so than older folks. Thirty percent of young buyers took to the Web to find out what others thought of their cars and their dealers, vs. 23 percent of baby boomers, according to results of a survey presented here at the J.D. Power International Automotive Roundtable.
Source: Automotive News

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Ford Cites 6 Dealers for Efforts in Community Service

Ford Motor Co. has honored six dealers for their dedication to their communities. Ford's Salute to Dealers, conducted under the guidance of Edsel Ford II, a member of Ford's board, was held here Friday. The program was established in 2001. This year's honorees are Kittivut Chairat of Ford Chokechai Sukhothai in Sukhothai, Thailand; Dimas Arnoldo da Silva of Dimas Comercio de Automoveis in Florianopolis, Santa Catarina, Brazil; Bill Jarrett of Bill Jarrett Ford in Avon Park, Fla.; Jack Kain of Jack Kain Ford in Versailles, Ky.; Kevin Meehan of Imperial Ford in Mendon, Mass.; Gazi Osman Ovali of Ovali Otomotiv in Antakya, Hatay, Turkey.
Source: Automotive News

Editor's note: Jack Kain represents Kentucky on NADA's Board of Directors.

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Quotable
"The tomorrow question is: 'Looking beyond the next two years, am I putting money into a store that turns out to be wrong in the long run? 'Am I building the next Borders store? Am I building a Blockbuster store just as everyone turns to Netflix?'"  

   
-- Glenn Mercer, industry consultant, during a press conference at the NADA convention announcing the findings of Phase 2 of NADA's study on factory-mandated dealership renovation programs, Automotive News, Feb. 9
 

  

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