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Inside this issue
Tesla White House Petition Fails
Opinion: You Can't Mandate Human Behavior
Expect Millions of Electric Car Charging Stations By 2020
Chrysler Exec: Our Vehicle Quality Rivals Toyota's
European Auto Sales Rebound, but With an Asterisk
Auto Engineers Too Few or Just Harder to Find?
The Zombies Have It: Hyundai Expands 'Walking Dead' Deal
Click here for more auto industry news at NADAFrontPage.com. .
Top Stories
Tesla White House Petition Fails

The Tesla White House petition to suspend state franchise laws failed to meet the deadline for gathering signatures. When trying to access the petition, the Website displayed the following message: “The petition you are trying to access has expired, because it failed to meet the signature threshold.” According to Automotive News, the petition was created by someone identified on the Website as K.L. of Gilbert, Ariz., with a goal of 100,000 signatures.
Source: NADAFrontPage.com/Whitehouse.gov
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Opinion: You Can't Mandate Human Behavior
By Keith Crain

They are at it again in California. The mandates for zero-emission vehicles mean that to sell any volume there, you will need to have some sort of electric car for that market. Several other states likely will enforce the same ZEV requirements, making it even more challenging for manufacturers. Some car companies may decide to get out of the California market because it doesn't make sense. The California Air Resources Board requires that by 2025 15.4 percent of all new cars sold in the state must be so-called zero-emission vehicles; that is, electric, plug-in hybrid or fuel cell vehicles. At one point the mandate was that ZEVs eventually would account for 10 percent of new-car sales in California. CARB realized that it wouldn't work then. And it probably won't now. You can't mandate human behavior. If you make the incentives high enough, you can try to change behavior, but it's very expensive and time consuming.
Source: Automotive News
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Expect Millions of Electric Car Charging Stations By 2020

Tesla Motors might have scored its first-ever profit during the first quarter, but sales of plug-in vehicles are lagging below expectations, which analysts blame on the high price of battery-based vehicles as well as their limited range. But the nascent electric vehicle market may get a big boost if a new study from IMS Research proves on target. It predicts the number of EV charging stations will grow from a mere 135,000 worldwide in 2011 to as many as 10.7 million in 2020, with the fastest growth likely to occur in the U.S., China, Japan and Germany.
Source: NBC News
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Chrysler Exec: Our Vehicle Quality Rivals Toyota's

The quality gap between Chrysler Group's vehicles and those of Japanese automakers has become so small that it no longer should matter to consumers, Chrysler's quality chief says. "We still benchmark Toyota," says Doug Betts, Chrysler's senior vice president of quality. "Toyota's very good at reliability. I believe that we have gotten close enough on reliability to Toyota that it shouldn't be a reason for somebody not to buy our cars." Last week, Chrysler Group vehicles earned top honors in four of 21 categories in Strategic Vision's annual Total Quality Index survey.
Source: Automotive News
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European Auto Sales Rebound, but With an Asterisk

European auto sales broke an 18-month losing streak in April, industry data showed on Friday. But don't pop open the Champagne just yet: the increase was mostly a trick of the calendar. New car registrations in the 27-nation European Union rose 1.7 percent in April from a year earlier, the first increase since September 2011, the European Automobile Manufacturers' Association reported from Brussels. But the association pegged that improvement mainly to the fact that April had two more business days this year than last.
Source: The New York Times
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Auto Engineers Too Few or Just Harder to Find?

The shortage of engineers has been as common a lament within the auto industry as government regulations. But is it real? A recent study by the Washington, D.C.-based Economic Policy Institute argues there's actually a glut. EPI contends that there are more American graduates in science, technology, engineering and manufacturing backgrounds than ever. On the other side, the Manufacturing Institute recently issued a report that as many as 600,000 high-skilled manufacturing jobs are unfilled. After interviewing many executives from automakers and suppliers, it is clear that the variety of skills needed is wider than ever.
Source: Detroit Free Press
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The Zombies Have It: Hyundai Expands 'Walking Dead' Deal

After this summer, Hyundai will see one nifty product-placement platform disappear but is doubling down on another. USA Network's Burn Notice will end but Hyundai's relationship with AMC's mega-hit The Walking Dead will continue and expand in a number of ways. A kiwi green Hyundai Tucson SUV is transporting survivors on this season of dead, and Hyundai of America CMO Steve Shannon told me that the company is finalizing a new deal for the next season of Dead that begins in October.
Source: Forbes
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More Articles
 
Quotable
"Mandates usually don't work -- and when they do, they're slow and cumbersome."

   
-- Keith Crain, commenting on California mandates for zero-emissions vehicles, Automotive News, May 20
Videos

 Video: NADA Chief Economist Paul Taylor Discusses 1st Quarter Global Auto Sales in an Interview on CNBC (CNBC)


Video: NADA Analyst Jonathan Banks Predicts Strong Auto Sales in 2013 (NADA-TV)


 Automotive Forum 2013: Industry Leaders Convene in NYC (NADA-TV)

 More Videos

Chairman's Column
CFPB Guidance Lacks Transparency and Research
NADA University
MarketINSIGHT Webinars

(All webinars begin at 1 p.m. ET. Click webinar title to register.)

- May 22: Multiply & Conquer With Multichannel Marketing

- May 29: Create a Task-Based Accounting Office

- June 5: DMS Access: Practical and Regulatory Concerns

- June 12: Boost Revenues, Increase Car Counts at No Cost

For more information about the webinars, click here.
NADA Foundation News
NADA Foundation Ambassador Tarik Daoud Provides Scholarships to Detroit-Area Students

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