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Inside this issue
Texas to Pay $10,000 for Each Toyota Job
Cars Guzzling Less Gas, But Still Have a Way to Go
GM Was Reluctant to Recall 1.2 Million Vehicles for Airbag Issue
Demographics of Green Car Shoppers Point West
NADA to Offer Assistance with Storm Recovery
Click here for more auto industry news at NADAFrontPage.com. .
Top Stories
Texas to Pay $10,000 for Each Toyota Job

State incentive helps land car maker's North American headquarters

Toyota Motor Corp. is starting a multiyear overhaul of its North American operations, consolidating several units at new headquarters in Plano, Texas, that will house 4,000 employees now spread across separate marketing, manufacturing and finance locations. The moves disclosed on Monday will be the most significant changes in decades to the way the world's largest auto maker does business in its single biggest market. The decision also has political and economic repercussions for the states of California, which will lose as many as 3,000 jobs, and Texas, which will gain roughly 4,000 jobs. California's business climate and costs of living have become sensitive topics in the state, especially in light of Texas Gov. Rick Perry's efforts to woo employers from the Golden State with promises of lighter regulation and lower taxes. Texas offered Toyota $40 million to move, part of a Texas Enterprise Fund incentive program run out of the governor's office. At $10,000 a job, it was one of the largest incentives handed out in the decade-old program and cost more per job created than any other large award.
Source: The Wall Street Journal
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Cars Guzzling Less Gas, But Still Have a Way to Go

Despite a renewed interest in full-size pickups, SUVs and muscle cars, American car buyers are getting better fuel economy than ever before. According to a new study by the Consumer Federation of America, released Tuesday, more than half of 2014 model year vehicles get more than 23 miles per gallon, with 1 in 9 topping 30 miles per gallon. Even some traditional gas guzzlers are now yielding mileage once considered a stretch for small cars, though automakers have a way to go before achieving the 54.5 mile per gallon target facing them in 2025, observers warn.
Source: CNBC

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GM Was Reluctant to Recall 1.2 Million Vehicles for Airbag Issue

Even after revealing that it waited years to recall cars in which faulty ignition switches caused airbags to fail, a General Motors document suggests the automaker last month remained reluctant to issue a recall for a long-known problem with airbags on more than 1 million other vehicles. Instead, GM on March 13 approved a less-urgent customer-satisfaction campaign -- which is not monitored by government regulators and typically less costly to automakers -- to address an airbag flaw affecting the GMC Acadia, Chevrolet Traverse, Buick Enclave and Saturn Outlook crossovers. The next day, hours after informing the National Highway Traffic Safety Administration of its plan, GM upgraded the campaign to a full recall, according to a chronology that GM later provided to NHTSA. The timeline also shows that GM has known about the problem -- and that it could prevent airbags from deploying in a side-impact crash -- since 2008.
Source: Automotive News

Editor's note: For more information on the GM recall, go to www.gmignitionupdate.com or www.safercar.gov.

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Demographics of Green Car Shoppers Point West

As Earth Day rolled around last week, analysts took a look at the fast-growing hybrid and electric vehicle segments, which have become increasingly popular given how more and more consumers are focusing on environmental sustainability while looking for their next vehicle. While Experian Automotive looked at the financial factors behind why a consumer chooses to buy electric versus hybrid, Cars.com and CarGurus each listed that the U.S. cities that tout the greenest car shoppers. Click here for more information.
Source: Auto Remarketing
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NADA to Offer Assistance with Storm Recovery

It's been a rough week for certain areas in the Midwest and Southeast because of horrific weather, but the National Automobile Dealers Association is pledging to help. Dealership employees in Alabama, Arkansas, Iowa, Mississippi, Oklahoma and Tennessee who have been affected by the recent tornados are eligible to receive financial assistance from the Emergency Relief Fund of the National Automobile Dealers Charitable Foundation. Click here for the application for Emergency Relief Fund Assistance. For questions or assistance with the application process, dealer employees can call (703) 821-7233 or send an email to foundation@nada.org.
Source: Auto Remarketing
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Quotable

"I asked our team to redouble our efforts on our pending product reviews, bring them forward and resolve them quickly. That is what today’s GM is all about." 

   
-- GM CEO Mary Barra, commenting on the GM recall, Automotive News, April 29

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