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Inside this issue
Last Chance to Register for Today's NADA Webinar: 'The Power in Training: Sell a Car Backwards!'
Chrysler U.S. Sales Soar 20% in August
U.S. Compact Cars in Breakthrough
Emerging Markets To Drive Automotive Comeback
Incentives Fall Despite New Model Year On Horizon
Employment Slips at Japanese-Brand Stores
Audi CEO Sees Strong Sales Growth Despite Russia, Emerging Markets Slowdown
GM Says Early Orders Surge for Colorado Pickup
Click here for more auto industry news at NADAFrontPage.com. .
Top Stories
Last Chance to Register for Today's NADA Webinar: 'The Power in Training: Sell a Car Backwards!'

NADA University Online will host the webinar "The Power in Training: Sell a Car Backwards!" today, Sept. 3 at 1 p.m. ET. The free webinar will teach participants a step-by-step process for turning an effective appointment setter into a successful salesperson. For more information and to register, click here.
Source: NADA University Online
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Chrysler U.S. Sales Soar 20% in August

Chrysler said sales of new cars and trucks increased 20% in August, far surpassing expectations for the overall industry. The Auburn Hills automaker said it achieved its 53rd consecutive month of sales increases because of demand for its Jeep Cherokee SUV and demand for its Ram truck brand. Sales for Jeep and Ram increased 49% and 39% respectively. Sales increased 4% for Chrysler, fell 6% for Dodge and fell 20% for Fiat. In August, overall industry sales of cars and trucks continued to chug along at the fastest pace since the Great Recession, but evidence is showing that the rate of monthly increases has plateaued for now.
Source: Detroit Free Press

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U.S. Compact Cars in Breakthrough

Chevrolet Sonic, Ford Fiesta leapfrog Toyota, Honda and Mazda to land No. 2 and No. 3 positions

August auto sales are due Wednesday and top sellers again are likely to be pickup trucks and small sport-utility vehicles, both of which are sizzling amid relatively stable gas prices, generous incentives and strong demand for new cars. General Motors Co. executives, however, will likely point to success at the opposite end of the market as another reason to be optimistic as the summer selling season comes to an end. It has been three years since the subcompact Chevrolet Sonic first appeared and GM is expected to report sales of more than 13,000 of the small cars in August, a strong month in a crowded segment. The auto industry is expected to report the sales pace for August rose to 16.7 million vehicles, according to Barclays, up from 15.9 million for the same period a year earlier.
Source: The Wall Street Journal
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Emerging Markets To Drive Automotive Comeback

Detroit might actually be a desert of steel and and concrete if not for emerging markets. Well, that's not entirely true. General Motors Detroit mostly manufactures and sells for the U.S. market. But if you're GM, or Ford, or Tesla, your growth story is somewhere else. The Boston Consulting Group said that the foreign-based original equipment manufacturers, or OEMs in industry parlance, produced an annual median total shareholder return ranging from 36% to 49%. Meanwhile, the automakers that focused more on developed markets posted lower returns of 23% to 35% on the high end. Stretched out over a five year period, emerging market based car makers dominate the growth story.
Source: Forbes
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Incentives Fall Despite New Model Year On Horizon

Though many dealers are preparing for new models to hit the lot, manufacturers, interestingly enough, didn't turn to heavy incentives to push new sales this past month. Although automakers and dealers were most likely pulling out all the stops for Labor Day sales, incentive spending in August was projected to be down 6.2 percent, or $179, from July, according to Cars.com reports.
Source: Auto Remarketing
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Employment Slips at Japanese-Brand Stores

Employment at Japanese-brand dealerships in the U.S. slid in 2013, even as manufacturing jobs expanded at Japanese auto companies' U.S. factories, an annual survey found. The number of people directly employed by Japanese-brand franchised new-vehicle dealerships fell 2 percent to 319,568 last year, according to the study. It was commissioned by the Japan Automobile Manufacturers Association, with the data-crunching done by Thomas Prusa, an economics professor at Rutgers University in New Brunswick, N.J.
Source: Automotive News
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Audi CEO Sees Strong Sales Growth Despite Russia, Emerging Markets Slowdown

Audi expects to sell more than 1.7 million cars this year as China and the U.S. offset lower sales in Russia and other emerging markets, CEO Rupert Stadler said. Last year, Audi sold 1.58 million vehicles, behind BMW brand, the global No. 1 in premium sales with 1.66 million. Third-placed Mercedes Benz brand sold 1.46 million. Stadler said established economies are driving sales and emerging markets except China are slowing. Russia, in particular, has been hit because of the Ukraine crisis.
Source: Reuters
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GM Says Early Orders Surge for Colorado Pickup

Chevrolet dealers requested nearly 30,000 Colorado pickups in the month since General Motors began taking orders for the all-new midsize truck -- about five times more than the company had forecast. "The dealers' enthusiasm for the Colorado is off the charts," Chevrolet U.S. chief Brian Sweeney told Automotive News on Monday. GM began taking orders for the 2015 Colorado in early August. The pickup, which is being built at GM's assembly plant in Wentzville, Mo., is expected to reach showrooms in October or early November.
Source: Automotive News
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Quotable
"Chrysler Group sales soared 20 percent last month resulting in our strongest August sales in 12 years."

   --- Reid Bigland, head of U.S. sales at Chrysler, commenting on the automaker's 53rd consecutive month of sales increases, Detroit Free Press, Sept. 3

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