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December 29, 2015 FacebookTwitterFlickrRSSSEND TO A FRIENDPRINT
Inside this issue
Toyota Tops Global Car Sales in November, Outsells VW for Fifth Month
Jeep Boosting Sales to Car-Rental Firms
Mazda's Likely U.S. Strategy: Boost Sales of Crossovers
Mitsubishi Keeps Clawing Its Way Back In U.S. Market
Hot Topics, [Used-Car] Trends to Watch in 2016
The Dealership of the Future: May Resemble an Apple Store
Top Stories
Toyota Tops Global Car Sales in November, Outsells VW for Fifth Month

Toyota Motor Corp. sold more cars than Volkswagen AG for the fifth consecutive month in November, putting the Japanese firm on track to remain the world's top-selling automaker in 2015 as sales at the German maker suffer following a diesel emissions scandal. Toyota on Friday said group vehicle sales totaled 9.21 million in the January-November period, more than the 9.10 million cars delivered by Volkswagen during the same period. Toyota has continuously outsold Volkswagen on a year-to-date basis since July.
Source: Reuters

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Jeep Boosting Sales to Car-Rental Firms

Top-selling brand is turning to fleet buyers, as dealer inventories of pricey sport-utility rise

Fiat Chrysler Automobiles NV’s Jeep is ending 2015 the hottest vehicle brand among individual consumers while deepening its reliance on rental fleet sales in a potentially risky strategy that could end up damaging its image. Jeep sales to such fleet customers surged this year through October, helping explain Fiat Chrysler’s ability to continue reporting monthly sales gains for nearly six years. Dealer inventories of most Jeep models are bulging even as U.S. car sales are heading to a record annual pace. Five of the six Jeep models on sale in the U.S. have more than 70 days’ supply of inventory, above the industry’s 62 days’ average, according to car information provider WardsAuto.com.
Source: The Wall Street Journal

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Mazda's Likely U.S. Strategy: Boost Sales of Crossovers

Masahiro Moro laid out a likely agenda for Mazda in North America in an interview at the Frankfurt auto show: Build customer loyalty and profits by increasing crossover sales. Moro, 55, will take the reins on Friday, Jan. 1, after the retirement of longtime North America CEO Jim O'Sullivan, 62, the company said last week. Moro, then Mazda's top global sales and marketing executive, spoke to Automotive News in September in Frankfurt.
Source: Automotive News

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Mitsubishi Keeps Clawing Its Way Back In U.S. Market

Mitsubishi Motors North America continues its U.S. comeback, with sales approaching 100,000 units for the year, a big improvement from a deep decline in the decade from the early 2000s to the early 2010s. Through 11 months, Mitsubishi sales in the United States were 87,455, up 23 percent from the same time a year ago. For the entire market, U.S. auto sales were up just 5.4 percent, to 15.8 million, according to the Automotive News Data Center.
Source: Forbes.com

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Hot Topics, [Used-Car] Trends to Watch in 2016

Record certified used-vehicle sales. Strong used-vehicle prices, even amid rising inventory, the result of increases in both off-lease vehicles and trade-ins. Expanding auctions. It was a booming year in the automotive remarketing world in 2015. Here are 10 topics and trends to watch in 2016....
Source: Automotive News

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The Dealership of the Future: May Resemble an Apple Store

[S]ome visionary dealers are giving the Apple approach a shot, having concluded that it will take more than TV lounges and free doughnuts to win the business of tech-savvy customers in general and impatient millennials in particular. Brad Miller is president of Miller-Nicholson, which owns Honda of Seattle and Toyota of Seattle.... For Miller, the dealerships’ move last spring offered an opportunity to blow up the old business model. What he has since created is nothing less than a laboratory to test a new way to sell cars. Miller says he didn’t try to copy the Apple Store, though he is seeking a similarly satisfying customer experience. The mantra is “One person, one price, one hour.” That is, once a car has been selected, Miller says, “we should be able to get our guest onto the road within an hour, if that is what they want.”
Source: Car and Driver (January 2016)

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More Articles
 
Quotable
"You have this unbelievably big buying segment coming up, and this huge disconnect, this huge distrust of the car-selling mentality. It is a collision of epic proportions. We really do have to get it right."

    -- Brad Miller, president of Miller-Nicholson, which owns Honda of Seattle and Toyota of Seattle, referring to millennials, Car and Driver (January 2016)

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