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January 3, 2018 FacebookTwitterFlickrRSSSEND TO A FRIENDPRINT
Inside this issue
NADA Show 2018 Offers More Digital Engagement and Content Than Ever
Electric Cars Edge Forward in 2017 But Still Have a Long Way to Go
First-Quarter 2018 North American Production Outlook Cut 50,000 Units
Expect More Incentives on SUVs and Trucks in 2018
Sizing Up New Car-Safety Technology
Car Sales to Top 90 Million Globally for First Time
Top Stories
NADA Show 2018 Offers More Digital Engagement and Content Than Ever

With the lightning-fast pace of emerging trends and other challenges in the retail-auto industry, dealers and their managers need to focus on digital technology and marketing to improve their business operations and remain competitive. This year’s NADA Show, held March 22-25, 2018, in Las Vegas, will offer more digital content than ever -- from interactive exhibits to numerous digital marketing workshops that provide real business solutions.

Now is the time to reserve your spot at the NADA Show. Hotel rooms in Las Vegas are filling up quickly. Already registered? Be sure to log on to the MyPlanner web app and get started with arranging your schedule, exploring what’s new and connecting with exhibitors and more.
Source: NADA

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Electric Cars Edge Forward in 2017 But Still Have a Long Way to Go

Electric car sales in the U.S. are set to rise nearly 30% in 2017. “This was a notably good year,” said Genevieve Cullen, president of the Electric Drive Transportation Assn. But the raw number of pure-electric and plug-in hybrid cars sold won’t top 200,000, which represents barely more than 1% of the total 17 million cars and light trucks sold.

Although mass-market demand for electric cars and plug-in hybrids remains questionable, all major automakers are spending millions of dollars to develop them. They are driven mainly by government regulations and incentives favoring electric vehicles and, eventually, possible bans on the sale of internal combustion engines in parts of Europe, China and even California, where legislators plan to introduce a bill banning sales of gasoline and diesel cars by 2040.

What will ultimately determine the global success of electric vehicles, virtually all analysts agree, is a price decline that puts them on par, at least, with internal combustion engines, with enough range for a full day’s driving.
Source: Los Angeles Times

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First-Quarter 2018 North American Production Outlook Cut 50,000 Units

Nearly 50,000 units have been cut from the North American light-vehicle production outlook for first-quarter 2018. Production for January-March has been pared to 4.39 million units, 2.6% below the same period in 2017.
Source: WardsAuto

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Expect More Incentives on SUVs and Trucks in 2018

There is a decent chance that long-desired pickup or crossover may be on sale this year, says one industry analyst. utomakers will push more incentives for trucks and SUVs in 2018, rather than slower selling and less profitable sedans and compact vehicles, said CFRA analyst Efraim Levy CNBC's "Power Lunch" on Tuesday.
Source: CNBC

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Sizing Up New Car-Safety Technology

We are in a new era of car safety: The focus has shifted from reducing death and injury in a vehicle collision to preventing a crash from happening in the first place. Safety features designed to avoid accidents are becoming increasingly common in new cars.
Source: Edmunds/The Detroit News

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Car Sales to Top 90 Million Globally for First Time

Global sales of passenger cars and trucks likely surpassed 90 million for the first time in 2017, the latest indicator that demand for conventional automobiles remains strong even as driverless cars and ride sharing get increasing attention. The results, based on preliminary data provided by WardsAuto.com, were fueled in part by a continued rebound in Western Europe and recovery in major emerging markets, including Brazil and Russia. Asian buyers are the main engine for sales growth with more than a quarter of the cars sold last year going to Chinese customers, up from less than 15% a decade ago. The North American market is the world’s most profitable for auto makers, but American dealership traffic has slowed after several years of momentum.
Source: The Wall Street Journal

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Quotable
"There's been a lot of publicity, but on the demand front, nothing has moved the needle much."

    -- Haig Stoddard, industry analyst at WardsAuto, commenting on EV sales, Los Angeles Times, Dec. 28

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Jan. 10 – Start the Year with a Plan for Staff Development (12 pm)

Jan. 24 – Reclaim Command of Your Digital Marketing (12 pm)

Jan. 31 – Grading Your Wholesale Customer (12 pm)

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