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April 28, 2016
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WDDA AT WORK
Window & Door Dealer Days Registration Opens May 9

Registration for WDDA’s 2016 Window & Door Dealer Days, taking place at GlassBuild America: The Glass Window & Door Expo, opens May 9. This one-of-a-kind industry event will take place October 19-20 in Las Vegas, providing a unique venue for owners and top management of retail window and door businesses to see the latest fenestration products in the Dream Showroom, learn about current market conditions and best business practices, and meet and network with industry peers and vendors.

Special rates are available for WDDA members and discounted early-bird registration prices will be in effect until May 31.    Read More...

Marcus Sheridan, The Sales Lion, Announced as Window & Door Dealer Days Keynote Speaker

 

This year’s Window & Door Dealer Days event will feature keynote speaker Marcus Sheridan, also known as The Sales Lion. Dubbed a “web marketing guru” by the New York Times, Sheridan’s story of how he used content marketing to take his pool installation company from the brink of bankruptcy to a multi-million-dollar market leader is the subject of multiple books and publications. 

One of Inc. Magazine’s 25 Top Social Media Speakers, Sheridan will provide Dealer Days attendees with actionable ideas to grow their own businesses. Read More...
The Dream Showroom Ready to Inspire at GlassBuild America

 

 

The Dream Showroom returns to WDDA's Window & Door Dealer Days at GlassBuild America in 2016, providing a unique venue for dealers to see, touch and talk about new residential windows, entry doors, patio doors, multi-panel door systems, hardware and technology. Based on feedback from dealers and suppliers alike, this year’s Dream Showroom has been revamped and elevated to feature residential fenestration products and technologies in an upscale home-inspired 3,000-square-foot showroom.

In addition to products, the home-inspired showroom includes meeting space and seating for networking and socializing, and is adjacent to a separate education pavilion for Window & Door Dealer Days. Read More...
 
NEWS TO KNOW
Energy Legislation Passes in Senate Vote
EPA Fines Contractor for Failing to Warn of Lead
Window Mart Wins FLSA Overtime Lawsuit
Window and Door Division of Royal Building Products Gets New Name, Parent Company
Jeld-Wen Launches Training Initiative
 
 
YOUR PROFITS
Is SEO Dead?
By Welton Hong, Ring Ring Marketing

For the longest time, search engine optimization was the centerpiece of online marketing for most local businesses. Good SEO meant high organic search rankings and great visibility to potential customers. But everything changes, especially when Google has a hand in it. SEO is no longer the predominant concern it once was.

Read More...
MEMBER SPOTLIGHT
FENESSCO Windows & Doors

 

Damon Millar, director of sales; Jennifer Lawler, owner 

Get to know fellow WDDA member Fenessco Windows & Doors in Oxnard, California.  
 
According to owner Jennifer Lawler, the company's secret to success is delivering quality products and customer service and building strong relationships.  
 
Read More...
 
 
 
 
 
 
 

 
Brought to you by the Window & Door Dealers Alliance.

We welcome your questions and suggestions about the editorial content of this newsletter.
Contact Jenni Chase, Content Director, jchase@glass.org

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