SAF WEdnesday E-Brief
May 23, 2007 Your weekly industry news and business trends update from SAF
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About E-Brief's New Look
Headlines
Senate Debates Immigration Reform
Issues Delay Marketing Initiative Movement
SAF Helps Florists Reach Out to Funeral Directors
Parenting Advice: Choose Flowers
Dedicated Industry Leader Dies
Newsmakers
SAF Lobbyists Featured in D.C. Newspaper
Florida Wholesaler Shines in News Story
Tips and Tools
Wedding Show Searches for Florists
Strong Sales, Happy Employees?
Trendwatch
Climate Change Shifts Growing Zones
Reader Feedback
Mother's Day
Regular Features
Product Spotlight: Digital Local Area Marketing Kit Materials
Talk on the Forums
Florists Believe Mother's Day Sales Improved This Year
Fresh Flowers Dominate Mother's Day Floral Gifts
 
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Newsmakers
SAF Lobbyists Featured in D.C. Newspaper

Thanks to a recent article in The Politico, a Capitol Hill publication that launched in January, Washington, D.C., political insiders got the word that there is more to the floral industry than roses and potting soil.

The May 9 article, "Immigration Blossoms into Issue," profiled Jeanne Ramsay and Lin Schmale, SAF's senior directors of government relations. It focused on the pair's work lobbying for issues such as immigration reform, health-care reform, permanent estate-tax repeal and increased funding for agriculture research. 

The story "generated tremendous visibility for SAF and the industry among readers of The Politico," including members of Congress, congressional staff members, federal officials and other lobbyists, says SAF's Chief Operating Officer Drew Gruenburg.

"This is great for SAF," Ramsay agrees. "It really highlights our role on the Hill, our role in coalitions and our members' participation at a grassroots level."

--Vanessa Machir
vmachir@safnow.org

 

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