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Money Magazine Says Florist Flowers Are Worth It
Splurge on flowers from a florist. That’s the message in an article in the September issue of Money Magazine that guides readers on whether to “save or splurge” on items ranging from televisions, to blinds to flowers.
The article quotes Amy Stewart, author of “Flower Confidential,” who says “Grocery stores and florists don’t generally sell the same quality of flowers, and they don’t handle them the same way.”
The article goes on to explain the economics behind that notion: “Because plants are their main source of revenue, florists are more likely to keep their inventory at the right temperature (near freezing is best), frequently change the water and periodically recut stems ... All these steps keep the blooms alive longer.” The article likewise warns against supermarket flowers that are placed adjacent to produce: “The fruit gives off ethylene, which wilts plants.”
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