SAF WEdnesday E-Brief
October 10, 2007 Your weekly industry news and business trends update from SAF
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Headlines
'No-Match' Rule Delayed
SAF Welcomes New Leaders
Industry Members View New Blooms at Proflora
AIFD Warns Florists of E-mail Scam
Industry Members: Help Set National Standard for Sustainable Agriculture
Newsmakers
Florists Receive Playoff Payoffs, Media Attention
LA Florist Generates Rockin’ Buzz
Life at Work
Recruit and Retain Great Employees
Are You Too Family-Friendly?
Trends and Tips
Adapting with a Changing Funeral Industry
Think Vintage and Win Over Clients
Mark Your Calendar
Tax-filing Extension Runs Out Oct. 15
Upcoming SAF Events
Regular Features
Product Spotlight: Custom Print Marketing Center
Talk on the Forums
Florists are PR Pros
Most Florists Take Thanksgiving Day Off
 
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SAF Welcomes New Leaders

Rod Saline, AAF, of Engwall Florist & Greenhouses.

"Our businesses and the industry are facing significant change," said SAF's new president, Rod Saline, AAF, of Engwall Florist & Greenhouses in Duluth, Minn., at SAF's annual business meeting on Sept. 29, held during SAF Palm Springs 2007. "Organizations like SAF are needed more than ever."

After accepting the gavel from past-president Bob Luthultz, AAF, Saline told members that the speed of change today makes reviewing one's mission and strategic plan "more important than ever" and that SAF has already begun the process in order to continue to "bring value to our members and ... the industry." Saline will hold the office until September 2009.

Leo Roozen, AAF, of Washington Bulb Company in Mt. Vernon, Wash., has been named SAF President-Elect. Luthultz, of Pittsburgh Cut Flower Company in Pittsburgh, will now serve as SAF's Chairman of the Board. Robert Williams II, AAF, of  Smithers-Oasis — North American Operations in Kent, Ohio, continues as SAF Treasurer.

New Board Members

The SAF membership board elections took place during the convention in Palm Springs, and results were announced at the annual business meeting. New to the board this year are:

Don Darby
Darby Greenhouses and Farms, Inc.
Jacksonville, Texas

Chris Drummond, AAF
Plaza Flowers
Norristown, Pa.

W. Kurt Schroeder, AAF, AIFD, PFCI
Delaware Valley Floral Group
Sewell, N.J.

The following individuals continue their terms on the SAF Board of Directors:

Gonzalo Aristizabal
Cultivos Miramonte
Medellin, Colombia, S.A.

Paul Brockway, AAF
Conklyn's Florist
Alexandria, Va.

John Donati
Ocean View Flowers
Lompoc, Calif.

Tina Rojahn Elsafy
Rojahn & Malaney Company
Milwaukee

Kevin Priest, AAF
Cleveland Plant & Flower Company
Parma, Ohio

Jim Rietkerk
Kallisto Greenhouses, Inc.
Fontana, Calif.

Ken Young, AAF
Phoenix Flower Shops
Scottsdale, Ariz.

--Shelley Estersohn
sestersohn@safnow.org

 

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