SAF WEdnesday E-Brief
October 17, 2007 Your weekly industry news and business trends update from SAF
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Headlines
California Deceptive Listings Bill Vetoed
"Leadership Café" Identifies Key Industry Challenges
Promoting and Prepared: Boss's, Sweetest Day
Top Journalist Chris Wallace to Kick-Off 2008 Congressional Action Days
Newsmakers
SAF's Funeral Directors Outreach Continues to Gain Media Attention
Baseball Bets Reap Rewards for Winners and Losers Alike
Life at Work
Did You Hear...?
Trends and Tips
The Customer is Always Right, Right?
Believe It or Not
Break-in Bride
Mark Your Calendar
Upcoming Events
Regular Features
Product Spotlight: Retail Pricing Worksheet
Talk on the Forums
Florists' Attendance at Breeder and Grower Exhibitions
Florists' Sweetest, Boss's Day Promotions
 
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Headlines
California Deceptive Listings Bill Vetoed

On Oct. 15, Gov. Arnold Schwarzenegger (R) vetoed the California deceptive listings bill, A.B. 1282.

The bill, which bans floral or ornamental products or service companies from misrepresenting their geographic location, was sent to the governor for signing on Sept. 6, but he returned it without his signature.

"In today's global economy, it is unreasonable to limit out-of-area businesses from using local names and telephone numbers," he wrote to the California State Assembly. "In virtually every aspect of the economy, consumers are accustomed to purchasing products from around the world via many methods."

Ann Quinn, executive vice president of the California State Floral Association, is "disappointed," but says, "23 states cannot be wrong. We will persevere and reintroduce this legislation again."  She says she is grateful for all the industry members who voiced their support of the bill to the governor's office.
 
Read more about California's struggle against deceptive listings.

 --Vanessa Machir
vmachir@safnow.org

 

 

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