SAF WEdnesday E-Brief
April 23, 2008 Your weekly industry news and business trends update from SAF
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HEADLINES
Restaurant Pushes Fondue Over Flowers
As Colombian Peso Grows Stronger, Prices Go Higher
SAF Brings Business Education to AIFD
Moms Vie for Orchid Plants
1-800-Flowers Launches Video Production Company
NEWSMAKERS
Florists Battle to Become Nebraska's "Iron Florist"
LIFE AT WORK
Survey Says Companies Are Playing for Keeps
BUSINESS BUILDERS
Honing in on Happy Hour
TRENDWATCH
Poll Says Consumers Plan to Buy Flowers for Mom
MARK YOUR CALENDAR
Why You Should Attend SAF's Convention
On the Horizon
REGULAR FEATURES
E-Brief Top 5
Product Spotlight: MagnetMail E-Marketing and Newsletters
On the Discussion Boards
March Revenue Expectations
Survey Says: Fresh Flowers for APW
 
How are APW sales so far, compared to 2007?
About the same
Higher
Lower
Not sure yet



 
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On the Discussion Boards

On the discussion boards this week are quite a few responses to posted queries. One post asked for help on planning a successful landmark celebration. The respondent suggested getting media involved, having a catered affair and treating it as a "customer appreciation day." Have any more tips on landmark celebrations?

A recent post asked if Web sites improve revenues. The post received an emphatic "yes!" in response along with the name of a company specializing in helping florists set up professional looking sites. Want to know more about the company?

There were also discussions on looking for the right POS system, how to properly care for hydrangea, packaged wedding deals, e-mail marketing, setting up a central operations center and minimum delivery charges. A new post was added to the forum looking for suggestions on how to handle wedding consultations. Go ahead and post your responses to any of these topics or start your own discussion.


--Morgan Schimminger
mschimminger@safnow.org




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