E-Brief Top Five
Our article about the Melting Pot restaurant chain's initial response to SAF's letter concerning the chain's negative advertising captured top-billing for E-Brief readers last week. Fortunately, the company's ad agency changed its tune, as reported in this issue. Also topping the list was our "Business Builders" story on Pittsburgh florist Cheryl Bakin's successful effort at "Honing in on Happy Hour." Here's the full Top 5.
1. Restaurant Pushes Fondue Over Flowers
2. Honing in on Happy Hour
3. As Colombian Peso Grows Stronger, Prices Go Higher
4. Florists Battle to Become Nebraska's "Iron Florist"
5. SAF Brings Business Education to AIFD
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