SAF WEdnesday E-Brief
April 30, 2008 Your weekly industry news and business trends update from SAF
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HEADLINES
FTD Bought by Internet Service Provider
The Melting Pot Admits Negative Remarks Were Wrong
AT&T and Converse Disparage Floral Industry
SAF Launches The Power of Giving Flowers PR Campaign
Big-Ticket Items Win Out This Mother's Day
Grocery Florists Report Valentine's Sales Increases
NEWSMAKERS
Southern Calif. Event Expands
New York Times Explores Flowers, Free Trade
TV Drama Exhibits Power of Flowers
BUSINESS BUILDERS
Florist's Promotion Celebrates Mother's Day Century Mark
Making PR Work for Your Shop
TRENDWATCH
Consumers: Protect Me, Educate Me
Small Businesses Feel the Economy Pinch Most
MARK YOUR CALENDAR
On the Horizon
REGULAR FEATURES
Correction
E-Brief Top Five
Flowers Make a Regular Appearance at The Melting Pot
Product Spotlight: The Changing Floriculture Industry
On the Discussion Boards
2008 APW Sales Lower So Far
Survey Says: Mother's Day Orders Peak May 7 and 8
 
Compared to last year, how much fresh product and hardgoods are you pre-booking for Mother's Day?
More
About the same
Less
Don't know
 
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2008 APW Sales Lower So Far

APW sales are lower than compared to last year's, according to the results of last week's e-poll. Slightly more than 49 percent said sales were less than they had been in 2007 so far. Sales were higher for more than 24 percent. Almost 21 percent responded that APW sales were about the same this year. Close to 6 percent were not sure yet about their sales figures for APW.

--Morgan Schimminger
mschimminger@safnow.org

 

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