Paul Goodman, CPA will be heading up two sessions of "Thriving in Today's Economy" at the SAF 2008 Convention.

Is your business feeling the pinch of a tightening economy? With the right financial approach plus some creative marketing and cost-management, you can do more than just survive — you can thrive!  Learn how at SAF Palm Beach 2008, Sept. 17-20 in Palm Beach, Fla. In two sessions, featuring floral industry financial expert Paul Goodman, CPA, and a panel of industry members, you will learn:

• what you should (and shouldn't) be doing to keep your business financially secure;
• how to keep your financial practices in touch with the times;
• what others are doing to cut costs and build revenue during the economic slowdown; and
• tips for reducing overhead, building business, low-cost marketing and more.

Don't miss Thriving in Today's Economy, Part 1: Survival Tool Kit, and Part 2: Survival Tactics on Friday, Sept. 18 at SAF's 124th Annual Convention.

Check out the complete convention schedule and program details online now.

Questions? Contact Laura Weaver, CMP, at 800-336-4743 or lweaver@safnow.org.

 

Previous Article    Next Article