Who doesn't want their business healthy and competitive in today's economy? Learn how to get and keep it that way at floral industry financial expert Paul Goodman's session "Thriving in Today's Economy, Part 1: Survival Tool Kit" on Friday morning during SAF Palm Beach 2008. He'll tell you what you should and shouldn't be doing to keep your business financially secure. You'll leave with a list of things to check, tweak and update to keep your financial practices in touch with the times. That afternoon, catch Goodman again — this time moderating an industry panel of SAF members ready to share the cost-cutting and revenue-building tactics that keep their businesses in shape at "Thriving...Part II: Survival Tactics." You'll take home tips for reducing overhead, building business, low-cost marketing and more. SAF's 124th Annual Convention is set for Sept. 17-20 at The Breakers in Palm Beach, Fla.

Get complete convention details now. Read about it online or download the full brochure using the links below:

Retailer Brochure
Wholesaler/Importer Brochure
Grower/Supplier Brochure

Questions? Contact Laura Weaver, CMP at (800) 336-4743 or lweaver@safnow.org.

--Shelley Estersohn
sestersohn@safnow.org

 

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