SAF WEdnesday E-Brief
July 9, 2008 Your weekly industry news and business trends update from SAF
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HEADLINES
Fewer Flowers in the Pipeline: Floral Trend Tracker Tackles Impact On Industry
AIFD Honors its Best and Brightest
Tobacco Farmers Dip into Blooms Biz, Get Major Buzz
NEWSMAKERS
Texas Paper Unearths "In Lieu of Flowers" Fallout
BUSINESS BUILDERS
A Different Take: Seeley Conference 2008
Model Partnership Brings Cover Girl to Florabundance
GREEN HOUSE
Earth Friendly Means Employee Friendly
TRENDWATCH
New Lily Doubles the Fun
Workplace Violence Offenders Use Fist, Hold Grudge
LIFE AT WORK
Don't Cover Up Dress Code at Work
BELIEVE IT OR NOT
Sign of the Stuffy Signs: British Florist Fined For Banner
MARK YOUR CALENDAR
Learn to Market the Power of Giving Flowers at SAF Palm Beach
Growers -- Learn to Protect Your Business From Chrysanthemum White Rust!
On the Horizon
REGULAR FEATURES
E-Brief Top 5
Product Spotlight: SAF Health Insurance Plan
On the Discussion Boards
Employees Have Opportunity to Set a More Flexible Schedule
Survey Says: Colombia Is America's Cut-Flower Source
 
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TRENDWATCH
New Lily Doubles the Fun

 

 

Onings Holland took home an innovation award for its new, not yet named, double lily that has 18 petals.

Some thought the new double Oriental lily showcased at the Keukenhof Lily Show held in May was just too good to be true.


The new lily variety, bred by Onings Holland Inc. won an innovation award at the Netherlands show, and Henk Onings says he's not surprised: "We had to move the flowers away from the aisles as many people were touching it to make sure they were real."


What makes this lily so irresistible? Onings explains that a typical oriental lily features six petals; the not-yet-named double lily features 18 petals.


"Even in closed stage, the flowers of this variety present very nicely and do not show 'parrot-beaks,'" Onings says.  "This variety, along with new varieties/colors that will be released shortly, all open double."


The company is unsure when the variety will be introduced to the market. Onings says it might take a while to build up the planting stock of the double lily and might not be available to growers until 2010.

 

 

 

--Kori Kamradt
kkamradt@safnow.org




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