SAF WEdnesday E-Brief
July 16, 2008 Your weekly industry news and business trends update from SAF
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HEADLINES
FloraStar Gives Remaining Funds to Endowment
Gotta Buy a GUND: Enesco adds GUND to gift stable
USDA Announces New Requirement for Disaster Assistance
NEWSMAKERS
You've Got Plants: AOL Gives Props to Pots
More Press Picks for Members
AIFD Fires Up New Leadership, Nurtures Next Creative Crop of Designers
BUSINESS BUILDERS
PFCI Lifeguards Float Ideas to Rescue Image, Business
GREEN HOUSE
Florverde Gets Global Green Certification
Florist to Brides: Don't Toss the Bouquet, Recycle It
TRENDWATCH
Florist Says 'Scram' to Scam
LIFE AT WORK
Fiscally Fit: Lose Weight? Gain Bonus
MARK YOUR CALENDAR
Find Balance at SAF Palm Beach 2008
On the Horizon
REGULAR FEATURES
E-Brief Top Five
Reader Feedback: 'In Lieu Of' Prompts E-mail In Defense Of Flowers' Comforting Nature
Product Spotlight: On Sale — SAF Postcards
On the Discussion Boards
Dress Codes Addressed Primarily in Writing
Survey Says: High Fees Don't Put Brakes on Delivery
 
How painful is the rising cost of health care?
Pain Free
Mild
Moderate
Excruciating



 
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BUSINESS BUILDERS
PFCI Lifeguards Float Ideas to Rescue Image, Business

 

Top Photo: PFCI's Professional Lifesaving Lessons' Presenters (top row: Vince Butera, AIFD, PFCI; Deborah De La Flor, AIFD, PFCI; bottom row: Sherry Reinking, AAF, AIFD, PFCI; Jenny Stromann, staff liaison;  Joyce Mason-Monheim, AIFD, PFCI, AzMF; Jerome Raska, AAF, AIFD, PFCI, CAFA, MCF; Tina Stoecker, AIFD, PFCI.

Bottom Photo:

Sharon McGukin, AAF, AIFD, PFCI,  leading Keys to Communication.

--Morgan Schimminger
mschimminger@safnow.org

Clad in red shorts and armed with whistles, floaties, water guns and advice, six "lifeguards" soaked an AIFD National Symposium luncheon with pointers on professional image, shop environment and positive leadership.


The lifeguards were the Board of Trustees of SAF's Professional Floral Communicators — International (PFCI) presenting "Professional Lifesaving Lessons" during AIFD's 2008 National Symposium in Chicago July 3-7.


As part of PFCI's "Keys to Communication," Sharon McGukin, AAF, AIFD, PFCI, shared her secrets to give a winning presentation, in part by winning over attendees with her presentation.


Attendees took home a copy of "Public Speaking for Success" by Dale Carnegie, courtesy of Smithers-Oasis.


Click the links for handouts from Professional Lifesaving Lessons and Keys to Communication.

 

 

 

 

 

 

 

 

 

  

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