SAF Wednesday E-Brief - 06/20/2007  (Plain Text Version)

Return to Graphical Version

In this issue:
Headlines
•  Deceptive Listing Laws Move Ahead in Calif., N.Y.
•  Denver Post Reports SAF Home Makeover Tips
•  Colombian Growers Struggle to Turn Profits
•  Tropical Rains Give Fla. Growers Hope
•  Bridal Magazine is 'Spot On' with Flowers
Newsmakers
•  Hortica: 120 Years and Counting
Trends
•  Government Survey Charts Decline in Number of Florists
•  Here Comes the Bride ... At Target?
Life at Work
•  Step Away from the Cheetos
Tips
•  Be True to Your School (Drink Pepsi!)
Regular Features
•  Reader Feedback: Summer Rose Supplies
•  Reminder
•  Talk on the Forums
•  Product Spotlight: The Hip Giver's Guide
•  Spring Holidays Peak with Mother's Day Florist Sales

Product Spotlight: The Hip Giver's Guide

Looking for a way to keep your customers coming back throughout the year, even in those months without tradtional floral holidays?  Try SAF's Hip Giver's Guide.  This illustrated booklet gives helpful suggestions each month on the best flowers to give for all occasions. Give these to your customers as a reminder that flowers are a perfect (and trendy) gift year-round. View the Hip Giver's Guide on the Web site and then call SAF Member Services at 800-336-4743 to purchase your supply today. Members can get a pack of five for just $4.95, plus shipping and handling (Non-member price: $9.95).

--Vanessa Machir
vmachir@safnow.org