APTA invites public transportation professionals to spread the message about the benefits of public transportation through its “I<3 transit” (I heart transit) campaign.

“I<3 transit” is a public education initiative that seeks to recruit public transit supporters via a mobile text messaging campaign to drive signatures to the APTA public transportation petition, as well as to build a grassroots base of support for passage of a long-term federal surface transportation bill.

This program allows public transportation employees, riders, and advocates to show their support by texting TRANSIT to 86677. Once the text is received they will receive a message instructing them how they can further support public transit; it will also discuss the expansion of public transportation options. These instructions will include web links to the petition and various other websites.

In addition, the public can follow I<3 transit on Twitter at @Ihearttransit.

For more information on the I<3 transit campaign, contact Lesa Rair.